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Analytics in Transportation

Joe McDevitt • July 11, 2024

Analytics in Transportation

In today’s transportation industry, analytics have become indispensable for optimizing routes, reducing costs, and predicting future trends. Let’s explore how data-driven insights are revolutionizing day-to-day operations and enhancing customer satisfaction across supply chains.

Analytics in Transportation

Data Analytics in Transportation:

Analytics offer a powerful toolset for the transportation industry, leveraging data analysis and predictive models to drive informed decision-making. By analyzing vast amounts of transportation data in real time, companies shipping freight can optimize transportation lanes, improve delivery times, and identify high-risk areas. Likewise data can be properly assimilated to launch actually templated transportation RFPs.

Transportation Analytics

Predictive Analytics and Dynamic Rule Sets:

Predictive analytics, powered by algorithms, enable companies to forecast future trends with accuracy. This capability not only helps in optimizing logistics but enables planning in advance, for if a motor carrier provides a General Rate Increase (GRI), we leverage historical data to accurately predict the impact on costs. This level of precision ensures transparency and helps shippers plan budgets effectively.

Analytics in Transportation

Viewpoint TMS System by Translogistics:

At Translogistics (TLI), we utilize the Viewpoint TMS system to gather key performance indicators (KPIs) from shipments. This data-driven approach empowers shippers to make informed decisions using analytics. Many shippers may struggle to interpret or gather data themselves, which is where TLI steps in with expertise and technology.

Analytics in Transportation

Real-Time Data Integration:

Our technology gathers real-time data as shipments are booked, ensuring up-to-date insights into logistics operations. This data can be seamlessly integrated into Microsoft Power BI or your ERP system, providing comprehensive data analytics in transportation.


Through advanced data analysis, we identify optimization opportunities such as consolidating loads or optimizing delivery routes. This not only reduces costs but also enhances efficiency and customer satisfaction by ensuring timely deliveries.

Transportation Analytics Solution

Data analytics in transportation are transforming the way companies operate within supply chains. By harnessing big data and predictive analytics, businesses can optimize routes, reduce costs, and improve customer satisfaction. Translogistics (TLI) is dedicated to leveraging technology like Viewpoint TMS to empower shippers with actionable insights and predictive capabilities. Whether it’s optimizing delivery routes or predicting future costs, our data-driven approach ensures efficiency and reliability in transportation logistics.


Embracing managed transportation analytics isn’t just about understanding the present—it’s about preparing for the future with confidence and precision.

TLI Insights


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